2024-04-29

TikTok's Kat Stickler dives into her trials & tribulations that led to professional/personal success

This week, Jason is joined by entrepreneur, social media sensation who is known for her infectious energy, relatable humor and candid storytelling, Kat Stickler!

Over the past few years, Kat has grown her social media following to over 12 million strong by storytelling her life as she seamlessly juggled parenthood and her career. Kat’s ability to relate to her followers by sharing her experiences going through divorce, co-parenting and the intricacies of motherhood through comedy makes her one of TikTok’s most popular personalities in today’s world. In addition to her thriving social media presence, Kat has partnered with major brands such as Olay, HGTV, T-Mobile, Amazon and more. More recently, Kat has added entrepreneur to her resume by becoming the proud co-owner of a retail beverage brand Stir natural water enhancers.

Kat gives insight to how nerves are a good thing, how she shifted from ambitions of becoming a doctor and working in a research job at a VA hospital to considering becoming a lawyer after the birth of MK, how she struggled with PPD and adapting to life with a newborn in the middle of the COVID-19 pandemic, why she believes she went viral, how the divorce impacted brand deals, and her relationship with money. Kat also reveals how she started working with her manager, what she needed to do in order to make it work and how she planned it out on a cardboard box, her agent explaining why she decided to work with her, her insight to content creation, one of her biggest viral videos, and the good and bad that resulted from it. What book motivated her to join TikTok? What were the first times she felt like she made it? What fulfills her? Which makes more money, the creator fund or ad deals?

Kat reveals all that and so much more in another episode you can’t afford to miss!

More information in the description on YouTube!

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